张勇的谜 海底捞的那套办法
- 作者章岩著
- 出版社中国财富出版社
- 标注页数229 页
- 文件页数239 页
- 文件大小34.71 MB
- 出版时间2016
- ISBN9787504758613
内容简介
有人说火锅被分成了两类，一类是普通火锅，一类是海底捞火锅。“海底捞”三个字，不再仅仅是一家火锅店的名称，而是变成了一种现象。海底捞现象的本质是什么？海底捞靠什么在经营中赢得顾客、赢得员工？本书从其定位、发展、创新、管理、服务、品牌文化等多个方面为读者剖析海底捞成功的秘诀。
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