海量图书期刊资源,随时随地畅享阅读乐趣
Annotated Subject Index and Author/Title Index Vol. XXXII, 1995Journal of Marketing Research · 1995
Annotated Subject Index and Author/Title Index Vol. XXXIV, 1997Journal of Marketing Research · 1997
Annotated Subject Index and Author/Title Index Vol. XXX, 1993Journal of Marketing Research · 1993
Annotated Subject Index and Author/Title Index Vol. XXXV, 1998Journal of Marketing Research · 1998
Annotated Subject Index and Author/Title Index Vol. XLI, 2004Journal of Marketing Research · 2004
Journal of Marketing Research: Annotated Subject Index and Author/Title Index Vol. XLIII, 2006Journal of Marketing Research · 2006
A Test for ClustersStephen John Arnold · Journal of Marketing Research · 1979
The Development of Brand LoyaltyW. T. Tucker · Journal of Marketing Research · 1964
“I'm here to help”Coyle, James R.; Smith, Ted; Platt, Glenn · Journal of Research in Interactive Marketing · 2012
Preference Minorities and the internetChoi, Jeonghye; Bell, David R · Journal of Marketing Research · 2011
Experimental Analysis of Predecision Information SeekingJohn E. Swan · Journal of Marketing Research · 1969
Valuing CustomersSunil Gupta, Donald R. Lehmann and Jennifer Ames Stuart · Journal of Marketing Research · 2004
Choice Criteria, Decision Behavior, and PersonalityJerome B. Kernan · Journal of Marketing Research · 1968
Stages of Consumer Decision MakingTerrence O'Brien · Journal of Marketing Research · 1971