A psychology of motivation for advertisers.
- 期刊名称Journal of Applied Psychology
- 作者Allen, C. N.
- 卷第25卷
- 期第4期
- 印刷ISSN0021-9010
- 电子ISSN1939-1854
- 文件大小546.07KB
- 发表时间1941
- DOI10.1037/h0063152
- 页码378-390
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