A. M. A. Notes
- 期刊名称Journal of Marketing
- 作者George H. Brown
- 卷第13卷
- 期第3期
- 印刷ISSN0022-2429
- 文件大小192.34KB
- 发表时间1949-04
- DOI10.2307/1248153
- 页码443-446
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