Marketing Researchby Ernest S. Bradford
- 期刊名称Journal of Marketing
- 作者Review by: Lincoln Clark
- 卷第16卷
- 期第1期
- 印刷ISSN0022-2429
- 文件大小278.36KB
- 发表时间1951-07
- DOI10.2307/1247453
- 页码105-107
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