Maximum Likelihood Factor Analysis of Attitude Data
Heeler, Roger M.; Whipple, Thomas W.; Hustad, Thomas P.
- 期刊名称Journal of Marketing Research
- 作者Heeler, Roger M.; Whipple, Thomas W.; Hustad, Thomas P.
- 卷第14卷
- 期第1期
- 印刷ISSN0022-2437
- 电子ISSN1547-7193
- 文件大小1075.27KB
- 发表时间1977-02
- DOI10.1177/002224377701400105
- 页码42-51