Purchase Intentions and Purchase Behavior
- 期刊名称Journal of Marketing
- 作者Donald G. Morrison
- 卷第43卷
- 期第2期
- 印刷ISSN0022-2429
- 文件大小1360.94KB
- 发表时间1979
- DOI10.2307/1250742
- 页码65-74
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