Marketing Issues
- 期刊名称Journal of Marketing
- 作者John Coulson, Ferdinand F. Mauser, Robert J. Holloway, William Lazer and Irwin Gross
- 卷第44卷
- 期第4期
- 印刷ISSN0022-2429
- 文件大小333.52KB
- 发表时间1980
- DOI10.2307/1251236
- 页码97-102
Who Is the Ama?Dik Warren Twedt · Journal of Marketing · 1956
What Is a "Convenient Food"?Dik Warren Twedt · Journal of Marketing · 1967
The American Marketing Association in 1960Dik Warren Twedt · Journal of Marketing · 1960
Urgently Needed: A Standard Geographic UnitDik Warren Twedt · Journal of Marketing · 1965
Obituary: Stewart Henderson Britt (1907-1979).Twedt, Dik Warren · American Psychologist · 1980
Urgently Needed: A Standard Geographic UnitTwedt, Dik Warren · Journal of Marketing · 1965
What is a “Convenient Food”?Twedt, Dik Warren · Journal of Marketing · 1967
Book Review: Clinical <i>versus</i> Statistical PredictionTwedt, Dik Warren · Journal of Marketing · 1956
Product lifecycle management in pharmaceuticalsPrajapati, V.; Dureja, H. · Journal of Medical Marketing: Device, Diagnostic and Pharmaceutical Marketing · 2012
Cultural obstacles to market orientationHarris, Lloyd C. · Journal of Marketing Practice: Applied Marketing Science · 1996
Global medical marketingSmith, B. D. · Journal of Medical Marketing: Device, Diagnostic and Pharmaceutical Marketing · 2014
Market segmentationHoek, Janet; Gendall, Philip; Esslemont, Don · Journal of Marketing Practice: Applied Marketing Science · 1996
Small businesses’ motivesCrick, Dave; Chaudhry, Shiv · Journal of Marketing Practice: Applied Marketing Science · 1997
Developments in airline marketing practiceDriver, John C. · Journal of Marketing Practice: Applied Marketing Science · 1999
Heralds of changeSmith, B. D. · Journal of Medical Marketing: Device, Diagnostic and Pharmaceutical Marketing · 2013
Time marches onSmith, B. D. · Journal of Medical Marketing: Device, Diagnostic and Pharmaceutical Marketing · 2013