Public Perceptions of Subliminal Advertising
- 期刊名称Journal of Advertising
- 作者Eric J. Zanot, J. David Pincus and E. Joseph Lamp
- 卷第12卷
- 期第1期
- 印刷ISSN0091-3367
- 文件大小1336.33KB
- 发表时间1983
- DOI10.2307/4188431
- 页码39-45
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