Brain wave analysis. An electroencephalographic technique used for evaluating the communications-effect of advertising
- 作者Sidney Weinstein; Curt Weinstein; Ronald Drozdenko
- 卷第1卷
- 期第1期
- 印刷ISSN0742-6046
- 电子ISSN1520-6793
- 文件大小1336.45KB
- 发表时间1984
- DOI10.1002/mar.4220010104
- 页码17-42
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