Is it Always as Simple as “Keep it Simple!”?
- 期刊名称Journal of Advertising
- 作者Macklin, M. Carole; Bruvold, Norman T.; Shea, Carol Lynn
- 卷第14卷
- 期第4期
- 印刷ISSN0091-3367
- 电子ISSN1557-7805
- 文件大小1501.77KB
- 发表时间1985-12
- DOI10.1080/00913367.1985.10672968
- 页码28-35
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