Age, Gender, Status and the Response to the British Telecom Share Campaign
- 期刊名称International Journal of Advertising
- 作者Guirdham, Maureen; Tan, Siew Choo
- 卷第6卷
- 期第4期
- 印刷ISSN0265-0487
- 电子ISSN1759-3948
- 文件大小967.00KB
- 发表时间1987-01
- DOI10.1080/02650487.1987.11107035
- 页码347-364
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