Sex Typing and Consumer Behavior: A Test of Gender Schema Theory
- 期刊名称Journal of Consumer Research
- 作者Bernd H. Schmitt, France Leclerc and Laurette Dubé-Rioux
- 卷第15卷
- 期第1期
- 印刷ISSN0093-5301
- 电子ISSN1537-5277
- 文件大小256.15KB
- 发表时间1988-06
- DOI10.2307/2489178
- 页码122-128
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