Conjoint Analysis Reliability: Empirical Findings
- 期刊名称Marketing Science
- 作者Reibstein, David; Bateson, John E. G.; Boulding, William
- 卷第7卷
- 期第3期
- 印刷ISSN0732-2399
- 电子ISSN1526-548X
- 文件大小1169.24KB
- 发表时间1988-08
- DOI10.1287/mksc.7.3.271
- 页码271-286
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