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Interactive perceptions of suppliers and corporate clients in the marketing of professional services: A comparison of accounting and legal services in the UK, Canada and Sweden

Interactive perceptions of suppliers and corporate clients in the marketing of professional services: A comparison of accounting and legal services in the UK, Canada and Sweden

Yorke, D. A.

期刊名称Journal of Marketing Management
作者Yorke, D. A.
卷第5卷
期第3期
印刷ISSN0267-257X
电子ISSN1472-1376
文件大小1041.06KB
发表时间1990-01
DOI10.1080/0267257X.1990.9964107
页码307-323

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