The Effects of Advertising Education on Business Students' Attitudes toward Advertising

• 期刊名称Journal of Education for Business
• 作者McCorkle, Denny E.; Alexander, Joe F.
• 卷第67卷
• 期第2期
• 印刷ISSN0883-2323
• 电子ISSN1940-3356
• 文件大小560.58KB
• 发表时间1991-12
• DOI10.1080/08832323.1991.10117527
• 页码105-110