MULTIDIMENSIONAL SCALING AND RETAIL POSITIONING: AN APPRAISAL
Van Auken, Stuart; Lonial, Subhash C.
- 期刊名称International Journal of Retail & Distribution Management
- 作者Van Auken, Stuart; Lonial, Subhash C.
- 卷第19卷
- 期第3期
- 印刷ISSN0959-0552
- 文件大小335.51KB
- 发表时间1991-03
- DOI10.1108/09590559110144070