Constructing a Knowledge Base for a Marketing Expert System
Curry, Bruce; Moutinho, Luiz; Davies, Fiona
- 期刊名称Marketing Intelligence & Planning
- 作者Curry, Bruce; Moutinho, Luiz; Davies, Fiona
- 卷第10卷
- 期第11期
- 印刷ISSN0263-4503
- 文件大小1033.15KB
- 发表时间1992-11
- DOI10.1108/02634509210021555
- 页码12-20