Marketingby Pierre Grégory
- 期刊名称Recherche et Applications en Marketing
- 作者Review by: Pierre-Louis Dubois
- 卷第8卷
- 期第2期
- 印刷ISSN0767-3701
- 文件大小277.59KB
- 发表时间1993
- DOI10.2307/40588905
- 页码125-126
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