Managerial Representations of Competitive Advantage
- 期刊名称Journal of Marketing
- 作者George S. Day and Prakash Nedungadi
- 卷第58卷
- 期第2期
- 印刷ISSN0022-2429
- 文件大小649.42KB
- 发表时间1994-04
- DOI10.2307/1252267
- 页码31-44
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