Kraft Mayonnaise, Italy 1995 ‐ product tactics
- 期刊名称Management Decision
- 作者Pratesi, Carlo Alberto
- 卷第34卷
- 期第8期
- 印刷ISSN0025-1747
- 文件大小65.71KB
- 发表时间1996-10
- DOI10.1108/00251749610128095
- 页码28-33
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