Corporate reputation: concept and measurement
- 期刊名称Journal of Product & Brand Management
- 作者Caruana, Albert
- 卷第6卷
- 期第2期
- 印刷ISSN1061-0421
- 文件大小37.04KB
- 发表时间1997-04
- DOI10.1108/10610429710175646
- 页码109-118
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