Descriptive menu labels' effect on sales
- 作者Brian Wansink; James Painter; Koert van Ittersum
- 卷第42卷
- 期第6期
- 印刷ISSN0010-8804
- 电子ISSN1552-3853
- 文件大小644.40KB
- 发表时间2001
- DOI10.1016/s0010-8804(01)81011-9
- 页码68-72
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