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Leveraging Relationships in Marketing

Leveraging Relationships in Marketing

Bhagat, Parimal S.; Williams, Jerome D.

期刊名称Journal of Relationship Marketing
作者Bhagat, Parimal S.; Williams, Jerome D.
卷第1卷
印刷ISSN1533-2667
电子ISSN1533-2675
文件大小194.50KB
发表时间2002-06
DOI10.1300/J366v01n03_04
页码39-67

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