Primary care physicians’ attitudes toward direct‐to‐consumer advertising of prescription drugs: still crazy after all these years
Paul, David P.; Handlin, Amy; D’Auria Stanton, Angela
- 期刊名称Journal of Consumer Marketing
- 作者Paul, David P.; Handlin, Amy; D’Auria Stanton, Angela
- 卷第19卷
- 期第7期
- 印刷ISSN0736-3761
- 文件大小192.82KB
- 发表时间2002-12
- DOI10.1108/07363760210451393
- 页码564-574