Advertising growth continues; PR numbers down while AD/PR growth stalls
Johnsons, Keith F.; Ross, Billy I.
- 期刊名称Journal of Advertising Education
- 作者Johnsons, Keith F.; Ross, Billy I.
- 卷第6卷
- 期第2期
- 印刷ISSN1098-0482
- 电子ISSN2516-1873
- 文件大小56.96KB
- 发表时间2002-11
- DOI10.1177/109804820200600208
- 页码47-50