Innovative systems
- 期刊名称Kybernetes
- 作者Rudall, B.H.
- 卷第33卷
- 期第1期
- 印刷ISSN0368-492X
- 文件大小79.38KB
- 发表时间2004-01
- DOI10.1108/03684920410514292
- 页码8-21
Setting socially responsible marketing objectivesSirgy, M. Joseph; Lee, Dong‐Jin · European Journal of Marketing · 1996
The Changing Character of Industrial SellingWotruba, Thomas R. · European Journal of Marketing · 1980
Postmodern Marketing?Brown, Stephen · European Journal of Marketing · 1993
Marketing in a postmodern worldFuat Firat, A.; Dholakia, Nikhilesh; Venkatesh, Alladi · European Journal of Marketing · 1995
CommentaryCunningham, Anthony C. · European Journal of Marketing · 1999
Service loyaltyCaruana, Albert · European Journal of Marketing · 2002
Human ecology, geography and marketingRobson, Brian T. · European Journal of Marketing · 1969
E‐consumer behaviourDennis, Charles; Dennis, Charles; Merrilees, Bill; Jayawardhena, Chanaka; Tiu Wright, Len · European Journal of Marketing · 2009