Entertainment Marketing and Experiential Consumption
- 期刊名称Journal of Marketing Communications
- 作者Hackley, Christopher; Tiwsakul, Rungpaka
- 卷第12卷
- 期第1期
- 印刷ISSN1352-7266
- 电子ISSN1466-4445
- 文件大小251.21KB
- 发表时间2006-03
- DOI10.1080/13527260500358608
- 页码63-75
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ReplyJames L Vacek; Gary D Beauchamp · 1991
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