Mind the gap
Cox, Val; Stringfellow, Lindsay; Ennis, Sean; Brennan, Ross; Harker, Michael John
- 期刊名称Marketing Intelligence & Planning
- 作者Cox, Val; Stringfellow, Lindsay; Ennis, Sean; Brennan, Ross; Harker, Michael John
- 卷第24卷
- 期第3期
- 印刷ISSN0263-4503
- 文件大小183.17KB
- 发表时间2006-04
- DOI10.1108/02634500610665718
- 页码245-256