Building brand values through internal marketing
- 期刊名称Strategic Direction
- 作者Brown, Rachel
- 卷第23卷
- 期第6期
- 印刷ISSN0258-0543
- 文件大小39.85KB
- 发表时间2007-04-24
- DOI10.1108/02580540710743167
- 页码8-9
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