A Reply to Commentaries by Gul T. Butaney and Carlos M. Rodriguez–The Business Marketing Course: A Cornerstone in the Undergraduate Curriculum
- 期刊名称Journal of Business-to-Business Marketing
- 作者Hutt, Michael D.; Speh, Thomas W.
- 卷第14卷
- 期第1期
- 印刷ISSN1051-712X
- 电子ISSN1547-0628
- 文件大小562.35KB
- 发表时间2007-01-02
- DOI10.1300/J033v14n01_11
- 页码111-114
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