Marketing as Constructive Engagement
- 期刊名称Journal of Public Policy & Marketing
- 作者Shultz, Clifford J
- 卷第26卷
- 期第2期
- 印刷ISSN0743-9156
- 文件大小192.59KB
- 发表时间2007-11
- DOI10.1509/jppm.26.2.293
- 页码293-301
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