Valuing customers
- 期刊名称Journal of Database Marketing & Customer Strategy Management
- 作者Forbes, Thayne
- 卷第15卷
- 期第1期
- 印刷ISSN1741-2439
- 电子ISSN1741-2447
- 文件大小131.42KB
- 发表时间2007-10
- DOI10.1057/palgrave.dbm.3250071
- 页码4-10
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