Engendering a market orientation: exploring the invisible role of leaders' personal values
Gao, Yuhui; Bradley, Frank
- 期刊名称Journal of Strategic Marketing
- 作者Gao, Yuhui; Bradley, Frank
- 卷第15卷
- 期第2期
- 印刷ISSN0965-254X
- 文件大小378.52KB
- 发表时间2007-5
- DOI10.1080/09652540701318765
- 页码79-89