Derivative beliefs and evaluations
- 期刊名称Journal of Product & Brand Management
- 作者Sheinin, Daniel A.; Dubé, Laurette; Schmitt, Bernd H.
- 卷第17卷
- 期第7期
- 印刷ISSN1061-0421
- 文件大小241.88KB
- 发表时间2008-10-31
- DOI10.1108/10610420810916353
- 页码453-462
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