Mindsets in Marketing for Product Innovation: An Explorative Analysis of Chief Marketing Executives' Ideas and Beliefs about How to Increase Their Firms' Innovation Capability
- 期刊名称Journal of Strategic Marketing
- 作者Tollin, Karin
- 卷第16卷
- 期第5期
- 印刷ISSN0965-254X
- 电子ISSN1466-4488
- 文件大小364.61KB
- 发表时间2008-12
- DOI10.1080/09652540802481934
- 页码363-390
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Professor J. C. FirketBetz, E.H. · International Journal of Radiation Biology and Related Studies in Physics, Chemistry and Medicine · 1959
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ErratumInternational Journal of Radiation Biology and Related Studies in Physics, Chemistry and Medicine · 1967
Karl-Günter ZimmerInternational Journal of Radiation Biology and Related Studies in Physics, Chemistry and Medicine · 1971
Subject IndexInternational Journal of Radiation Biology and Related Studies in Physics, Chemistry and Medicine · 1983
Index of Authors (with Titles)International Journal of Radiation Biology and Related Studies in Physics, Chemistry and Medicine · 1983
Dr. N. MillerDainton, F.S. · International Journal of Radiation Biology and Related Studies in Physics, Chemistry and Medicine · 1959
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