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Impact of

Impact of "Mad Money" Stock Recommendations: Merging Financial and Marketing Perspectives

Ekaterina V. Karniouchina, William L. Moore and Kevin J. Cooney

期刊名称Journal of Marketing
作者Ekaterina V. Karniouchina, William L. Moore and Kevin J. Cooney
卷第73卷
期第6期
印刷ISSN0022-2429
文件大小3483.30KB
发表时间2009-11
DOI10.2307/20619072
页码244-266

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