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A Re-Examination of the Market Segmentation Theory as a Pedagogical Model

A Re-Examination of the Market Segmentation Theory as a Pedagogical Model

R. Stafford Johnson, Richard A. Zuber and John M. Gandar

期刊名称Journal of Financial Education
作者R. Stafford Johnson, Richard A. Zuber and John M. Gandar
卷第36卷
印刷ISSN0093-3961
电子ISSN2332-421X
文件大小3873.93KB
发表时间2010
DOI10.2307/41948633
页码1-37

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