Challenging market conventions
de Kervenoael, Ronan; Canning, Catherine; Palmer, Mark; Hallsworth, Alan
- 期刊名称Journal of Fashion Marketing and Management: An International Journal
- 作者de Kervenoael, Ronan; Canning, Catherine; Palmer, Mark; Hallsworth, Alan
- 卷第15卷
- 期第4期
- 印刷ISSN1361-2026
- 文件大小254.54KB
- 发表时间2011-09-20
- DOI10.1108/13612021111169951
- 页码464-485