Globalization drives strategic product switching
Veerle Miranda; Marialuz Moreno Badia; Ilke Van Beveren
- 作者Veerle Miranda; Marialuz Moreno Badia; Ilke Van Beveren
- 卷第148卷
- 期第1期
- 印刷ISSN1610-2878
- 电子ISSN1610-2886
- 文件大小314.81KB
- 发表时间2012-04
- DOI10.1007/s10290-011-0114-x
- 页码45-72