Transcending innovativeness towards strategic reflexivity
Ruediger Kaufmann, Hans; Vrontis, Demetris; Thrassou, Alkis; Chebbi, Hela; Yahiaoui, Dorra
- 期刊名称Qualitative Market Research: An International Journal
- 作者Ruediger Kaufmann, Hans; Vrontis, Demetris; Thrassou, Alkis; Chebbi, Hela; Yahiaoui, Dorra
- 卷第15卷
- 期第4期
- 印刷ISSN1352-2752
- 文件大小262.47KB
- 发表时间2012-08-31
- DOI10.1108/13522751211257097
- 页码420-437