Social normalisation: Using marketing to make green normal
- 期刊名称Journal of Consumer Behaviour
- 作者Rettie, Ruth; Burchell, Kevin; Barnham, Chris
- 卷第13卷
- 期第1期
- 印刷ISSN1472-0817
- 文件大小148.17KB
- 发表时间2014-01
- DOI10.1002/cb.1439
- 页码9-17
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