Book Review: The Social Media Handbook, edited by Jeremy Hunsinger and Theresa Senft YOUTILITY, Why Smart Marketing Is about Help Not Hype, by Jay Baer Jab, Jab, Jab, Right Hook, How to Tell Your Story in a Noisy Social World, by Gary Vaynerchuk The Social Media Industries, by Alan B. Albarran Social Media and the Law: A Guidebook for Communication Students and Professionals, by Daxton R. Stewart

Lipschultz, J. H.

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