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The Chinese wine market: a market segmentation study

The Chinese wine market: a market segmentation study

Bo Liu, Hong; McCarthy, Breda; Chen, Tingzhen; Guo, Shu; Song, Xuguang
  • 期刊名称Asia Pacific Journal of Marketing and Logistics
  • 作者Bo Liu, Hong; McCarthy, Breda; Chen, Tingzhen; Guo, Shu; Song, Xuguang
  • 卷第26卷
  • 期第3期
  • 印刷ISSN1355-5855
  • 文件大小269.52KB
  • 发表时间2014-06-03
  • DOI10.1108/APJML-07-2013-0089
  • 页码450-471
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