A holistic market conceptualization
- 期刊名称Journal of the Academy of Marketing Science
- 作者Mele, Cristina; Pels, Jaqueline; Storbacka, Kaj
- 卷第43卷
- 期第1期
- 印刷ISSN0092-0703
- 电子ISSN1552-7824
- 文件大小418.34KB
- 发表时间2015-1
- DOI10.1007/s11747-014-0383-8
- 页码100-114
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