Gamification in Market Research
Bailey, Pippa; Pritchard, Gareth; Kernohan, Hollie
- 期刊名称International Journal of Market Research
- 作者Bailey, Pippa; Pritchard, Gareth; Kernohan, Hollie
- 卷第57卷
- 期第1期
- 印刷ISSN1470-7853
- 电子ISSN2515-2173
- 文件大小470.82KB
- 发表时间2015-01
- DOI10.2501/ijmr-2015-003
- 页码17-28