Covariance-Based Structural Equation Modeling in the
Journal of Advertising
: Review and Recommendations
Hair, Joseph F.; Babin, Barry J.; Krey, Nina
- 期刊名称Journal of Advertising
- 作者Hair, Joseph F.; Babin, Barry J.; Krey, Nina
- 卷第46卷
- 期第1期
- 印刷ISSN0091-3367
- 电子ISSN1557-7805
- 文件大小562.40KB
- 发表时间2017-01-02
- DOI10.1080/00913367.2017.1281777
- 页码163-177