Gandhian values and consumption behavior: scale development and validation

• 期刊名称Journal of Strategic Marketing
• 作者Mishra, Anubhav A.; Sharma, Suresh C.; Gautam, Vikas; Manna, Reshmi
• 印刷ISSN0965-254X
• 电子ISSN1466-4488
• 文件大小1416.57KB
• 发表时间2017-12-07
• DOI10.1080/0965254X.2017.1413126
• 页码1-18