Attitudes toward Star Ratings: Generational Differences among Indian Consumers
- 期刊名称Journal of Global Marketing
- 作者Chung, Christina; Moriuchi, Emi; Limbu, Yam B.; Ganesan, P.
- 印刷ISSN0891-1762
- 电子ISSN1528-6975
- 文件大小667.51KB
- 发表时间2018-01-16
- DOI10.1080/08911762.2017.1412553
- 页码1-14
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