Age differences in responsiveness to shocking prosocial campaigns
- 期刊名称Journal of Consumer Marketing
- 作者Albouy, Jeanne; Décaudin, Jean-Marc; Norberg, Patricia
- 印刷ISSN0736-3761
- 文件大小583.76KB
- 发表时间2018-04-10
- DOI10.1108/JCM-02-2016-1713
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